Week 1: Getting Started

Mar 05, 2019

Hey, I’m Suraj! Let me tell you more about my project.

In my project, I will be attempting to learn more about online selling and understanding the psychological factors at work that would cause someone to buy a product. My project is going to be focused around Shopify Dropshipping. For those that do not know, Shopify is an e-commerce platform that allows people to sell items online, and my Research Question is “Are the barriers of entry low for Shopify Dropshipping?” On Youtube, many people claim that it is easy to make money online through Shopify, and my goal is to put this claim to the test.

My first week was spent looking at “how to” videos for those beginning, and a lot of time was spent researching and taking notes on these videos. I was also looking at “sales conversions” videos to help understand some of the factors in order to help bring authenticity to my online store and create it so that new shoppers gain a sense of accountability/trust. I also met with my advisor, Jeff Twombly, who recommended that I look into Facebook Blueprint since I am about to learn about Facebook marketing.

3 Replies to “Week 1: Getting Started”

  1. Vivek S. says:

    Really interesting topic! I look forward to seeing what you discover next.

  2. Ishani S. says:

    Many people on Youtube who had success with Shopify had transferred their fan/customer base from other social media sites to their Shopify store. How are you planning to account for this?

  3. Jacob Kang says:

    This is a really unique and interesting topic to focus on. I’m excited to see where you go with your “test”!

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